4 Lessons From Connect California

4 Lessons From Connect California

By Natalie Dupuis, May 4, 2016


4. Content is still king.
Technology matters, and so does F&B, but every event still comes down to content. Presenting that information in a hip, exciting and eye-catching way is important, but if the information itself isn’t memorable, what’s the point? Johnston closed his session about tech and design with this: “No matter how much technology or budget you have, clever, memorable ideas are always going to win.” Make your ideas simple, flexible and feasible, says Johnston, and your audience will stick with you.

 

(Visited 6 times, 1 visits today)

Martin Enault, chief operating officer of C2, who shared behind-the-scenes details about the event and gave us a glimpse into the future of C2.

What are the best venues to host events and meetings? We begin our year-long quest in the East. Please feel out this short survey and we'll post the results

New trends in technology, F&B and events experiences point to big things for the industry in 2018.

A new $16 million renovation pays homage to The American Hotel’s place in history. The property was the first integrated hotel in Downtown Atlanta.

The Latest