Annie Tebow, CMP, 32, works in Kansas City, Missouri, as a senior event planner at American Academy of Family Physicians. As a 2019 40 Under 40 honoree, Tebow discusses her passion for the events industry.
*Connect with Tebow on Instagram.
What I do: I contract, book, manage and reconcile one-third of AAFP’s CME and non-CME related meetings, with an average attendance of 200 to 500 people. In this role, I negotiate the hotel, catering, audiovisual, transportation and, sometimes, DMC-related contracts. I also hold a great deal of importance towards customer service in my role when dealing with our attendees and vendors. Cultivating those relationships are key to the success of my programs.
How I got here: I began my hospitality experience as an event intern for a local event-marketing firm straight out of college. Afterward, I hit the ground running and moved to Los Angeles, where I worked with top-notch companies (like David Tutera, the Art Directors Guild and Sequoia Productions) producing celebrity and televised weddings, award shows, large scale galas, and intimate white glove service events. Three years ago, I moved from social events to meeting planning with AAFP and have been working to reach new goals in a great role ever since.
Greatest career accomplishment: My greatest career accomplishments are being promoted to the senior level this February and obtaining my CMP last May. However, I’m also extremely proud of planning and managing our 2017 annual citywide reception with an attendance of 3,000 people.
Impressive stats: Through contract negotiations, I saved our association 25 percent in electrical and audiovisual costs for concurrent meetings in 2019. I also had a big win in 2018, when I negotiated a savings of 88 percent in electrical cost for two other concurrent meetings.
Specific improvement I’ve made: I created a one-sheet budget recommendation template to summarize all key details for our internal partners. This streamlined communications and made related decision-making a seamless process for key stakeholders.
What I am working on now: I am currently fine-tuning our second annual Family Physician Health and Well-Being Conference, where busy physicians learn new techniques to relieve stress while on the job. I am excited to incorporate new methods to help attendees lead happier, healthier lives.