Eduardo Arabu, 32, works in Washington, D.C., as associate director of National Hispanic Corporate Council. As a 2017 40 Under 40 honoree, Arabu discusses his passion for the events industry.
*Connect with Arabu on Twitter.
What I do: I am responsible for day-to-day operations including design, implementation and execution of organizational development strategies. In addition, I am the chief experience officer responsible for the organization’s event management, including board meetings, regional forums and annual summits. NHCC organizes events for its member companies and other Fortune 1000 corporations with the goal of sharing corporate best practices in talent, supplier diversity, marketing, community relations and executive leadership within the Hispanic, diversity and inclusion space. Our flagship event is the annual summit.
How I got here: I am not a traditional meeting professional nor do I have hospitality industry experience. I was originally hired at NHCC to provide administrative and event management to the overall operations. My background is with corporations, not-for-profit organizations, educational institutions, sport entities and governmental agencies. Most recently, I worked for the U.S. Chamber of Commerce, the Chicago Cubs baseball organization, in U.S. and state government offices and several corporations.
My greatest career accomplishment: Earning my master’s of science in public policy and management from Carnegie Mellon University.
Impressive stats: NHCC merged its biannual summits into an annual summit, resulting in an increase in participation, sponsorships and overall experience. The first annual summit in conjunction with our 30th anniversary celebration recorded a 150 percent increase in participation and a more than 250 percent increase in support by 20-plus sponsors. This April, NHCC hosted its second annual summit and the first stand-alone event. This event recorded an 80 percent increase in attendance and a 225 percent increase in sponsorship dollars. In addition, regional forums have served as a development platform for additional opportunities to event and organizational growth. In 2016, NHCC hosted its inaugural, sold-out regional forum at the 80th-floor Mid-America Club in downtown Chicago.