Julia “Jules” Schenk, MSM, 35, works in Indianapolis as director of marketing for National Panhellenic Conference Inc. As a 2017 40 Under 40 honoree, Schenk discusses her passion for the events industry.
What I do: I am an event planner, writer, editor, creative director, project manager, volunteer coordinator and team player. Not only am I responsible for planning and executing our events, I’m also responsible for promoting them and our organization as a whole.
How I got here: I found my love for events through an internship in college, and in my first job was able to do special event work as part of my position. At NPC I was involved in event management, but I wanted to do more, so in 2011 I enrolled in the event management certificate program at Indiana University – Purdue University Indianapolis. After completion of my coursework, I was promoted to marketing and events manager. Then after NPC restructured in 2016, I became the director of marketing.
My greatest career accomplishment: I planned and executed the inaugural College Panhellenic Academy in partnership with IFC Academy for 600 participants in January 2015.
Impressive stats: The three years we’ve held College Panhellenic Academy, we’ve oversold our target attendance number. I also started NPC’s social media platforms and have grown them to 23,800 followers on Facebook, 18,000 on Twitter and 5,500 on Instagram.