3 Ways to Blend Offline and Online Interaction

By Stephanie Davis Smith, February 10, 2017

Number Crunch

40%
of female smartphone owners ages 18-34 who attend live events say they use their phones to take pictures at events, compared to only 24 percent of males their age.

70%
of smartphone owners ages 18-34 who attend live events are interested in using their phone as their ticket to enter an event.

2/3
smartphone owners ages 18-34 who attend live events are interested in using their phone to pay for food and beverages.

Source: Harris Poll

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