The better you get to know your attendees, the more value you can bring to your association. Therein lies the value of adopting design thinking.
Cakes are restaking their claim on the dessert table with reflective glazes, innovative shapes and wild designs. These playful cake trends are here to
After 15 years running the Detroit Sports Commission, Dave Beachnau is promoted to help draw more meetings to Motor City.
Every piece of your event marketing should be a conversation between you and your audience. Try incorporating these five marketing conversations into your
Gain valuable feedback, streamline your planning process and enhance the attendee experience by huddling up post-event for a team debrief.
Social media experts share six tips for making your event stand out—and worth a double tap—on Instagram.
As one of the oldest cities in the world, modern Jerusalem is rebranding itself as a high-tech destination and an attractive convention city.