Association and specialty meeting professionals are spinning the reels and landing big hits with conferences and conventions held at casino resorts and gaming properties. This is a fact that hasn’t gone unnoticed by the $240 billion gaming industry, according to the American Gaming Association, as they court meeting planners with renovations, world-class dining options and amenities important in the site selection of other properties.
Take Tropicana Atlantic City in New Jersey, which recently redesigned its property entrance, overhauled 500 rooms in its Havana Tower, installed a $1 million Latin Grill station at on-site Cuba Libre Restaurant & Rum Bar and opened the funky Ivan Kane nightclub, all to the tune of $50 million. For what? To make sure events such as Northeast Surety & Fidelity Claims Conference coming in September keep booking—and rebooking.
As initiatives like Vegas Means Business keep Fortune 100 companies coming to the Las Vegas Strip, midsize cities like Reno, Nevada, are snagging groups like International Association of Fire Chiefs, which met at Peppermill Reno in March. Smaller cities such as Verona, New York, home to Turning Stone Resort Casino, are also snagging groups.
In September 2016, Northeast Fiber Optics & Communications Conference will showcase the latest equipment and advances in the fiber-optic, telecom and broadband technology industries at the casino resort. With low room rates offset by gaming revenue, large room counts, high-tech facilities, on-site conference centers and entertainment options, the bet max on meetings is paying off for gaming properties coast to coast.
Read more on gaming and meetings:
South Point Hotel: We Make It Easy! (Sponsored)